Many a small thing has been made large by the right kind of advertising.
While advertising is a part of a company’s marketing efforts we know that for many people the two words are synonymous. However, we recognize that advertising is a large part of any companies marketing and sales plans. In developing a marketing or advertising plan we always start at the same place;
Who is it we are trying to reach?( Audience)
What is our offer? ( Is it as good as others)
What makes us unique? (Our Brand)
How easy is it to get?( Delivery System)
How many do we need to sell to break even?
Most businesses and ad agencies forget the last part, but the solutions that we develop at Initial Brands Incorporated initially focus on getting our initial investment back. If we can introduce our product or service, bring in enough business to get our investment back, then our first step has been a successful one because, for the most part, we learned, told people about our product, sold our product and it really didn’t cost us anything.Of course, as time goes on there has to be a higher return but when starting out we understand how important it is in getting those dollars back to re-invest in the next effort- which should show higher returns.
We offer Advertising in: